September 2012

Paperworld China
China International Stationery and Office Supplies Exhibition
Shanghai New International Expo Centre, Shanghai, China
19 – 21 September 2012

Paperworld China 2012 levels the record of participating country as last year
Informative fringe programme highlights latest market trends

Paperworld China 2012, a must-attend international sourcing platform for the stationery and office supplies industry opens from 19 – 21 September at Shanghai New International Expo Centre with over 410 exhibitors from 15 countries and regions.

The eighth edition of the show is organised by Messe Frankfurt (Shanghai) Co Ltd, China Chamber of Commerce for I/E of Light Industrial Products & Arts-crafts and Guangzhou Foreign Trade South China Exhibition Corp Ltd and showcases a wide range of products from office supplies, office technology, paper and printing products to writing instruments, school supplies, artist supplies and gift articles.
Mr Evan Sha, General Manager for Messe Frankfurt (Shanghai) Co Ltd commented: “Paperworld China has become an important show for the stationery and office supplies around the globe. I am happy to see local and international brands such as CARL, Dokumental, Eagle, Lihit Lab, Polar Bear, Print-Rite, Stick ‘N and Simbalion are exhibiting.”
Other than China, the exhibitors come from Austria, Germany, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Spain, Switzerland, Taiwan, Thailand, UAE, the UK and the US. Exhibitors from Korea and Taiwan have formed their own pavilions to display unique quality products. The show is expected to welcome over 19,000 professional visitors, include buying groups from Korea and Singapore, as well as representatives from local retail chains and wholesale markets.
Informative fringe programme highlights latest market trends
Match-making service continues to serve buyers to select best match exhibitors in advance. This tailor-made service helps to improve sourcing efficiency as well as creating more business opportunities.
In addition, a display and interactive area called “Extraordinary Stationery” has been set up to reveal the new stationery industry trends for stationery, office products and artist supplies. VIVA DÉCOR, a German brand for colours, will arrange interactive activity at the display area to let the participants experience drawing with the colours. Also, Kidstoyo Origami Classroom will be set up to let visitors to enjoy the fun of origami.
Sustainable Sourcing Summit 2012 will take place at the show. The summit is co-organised by the Rainforest Alliance, the speakers from the alliance, FSC China, Staples and Mattel will share their views on “The changing landscape of responsible paper and packaging sourcing.”   In addition, a research report called “The demand structure and sourcing practice of corporate users in China” will be presented. The research was conducted by the school of Economics & Management, Tongji University with the support of Paperworld China. The report analyses the demand and supply balance of office supplies in China. The report will convey market information to industry people who target to tap into the booming Chinese market.
For more information about the business match-making service and the show, please visit, or send an email to

Other shows under the Paperworld brand include:

• Paperworld Russia
25 – 27 September 2012, Moscow

• Hong Kong International Stationery Fair
7 – 10 January 2013, Hong Kong

• Paperworld
26 – 29 January 2013, Frankfurt

• Paperworld Middle East (co-located with Playworld Middle East)
5 – 7 March 2013, Dubai

For more details about these fairs, please visit


Background information on Messe Frankfurt
Messe Frankfurt is Germany’s leading trade fair organiser, with 467.5 million euros in sales and 1,725 active employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approx. 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2011, Messe Frankfurt organised 100 trade fairs, of which more than half took place outside Germany. Messe Frankfurt’s exhibition grounds, featuring 578,000 square metres, are currently home to ten exhibition halls and an adjacent Congress Center. The company is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.
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